• BUY Your own copy, APRIL 6th, 2009!

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  • What is the Project 100?

    100 Marketers. 400 words each. 1 Collaborative Book on “Project 100: Marketing in the Social Media Era”. I read an interesting blog on The Age of Conversation, a collaborative book writing effort where 100 marketers each contribute one page to the book or marketing support to help get the word out. They are already on their second book, The Age of Conversation 2. I think this is a fantastic idea, and it got me thinking: Could I possibly co-ordinate a similar project for marketers? Well, why not give it a try… So here is my challenge: Get 100 marketers who are leaders in the Social Media/ Non-Trad Marketing. The Topic/ Theme: “Marketing in the Social Media Era. Building Dynamic Consumer Relationships.” There is a 400 words Limit per author. Each author can include diagrams, images etc. I will publish the book on www.blurb.com in a softcover version - so you can order copies in a format that works best for you. All profits go to support Susan G. Komen for the Cure. I am not doing this for the money. I am doing it because I think its cool, I am interested in what marketing leaders are thinking and I believe in Susan G. Komen. Please send me a note via twitter or leave a comment or email me if you want to be a part of this project where 100 Marketing Leaders share their views on now to build brands consumers love.

First 2 Week Fund Raising Report

Posted on April 13, 2009 by theproject100

Wow…what an amazing 2 weeks. CONNECT! has been on sale for just over 2 weeks, and the response has been amazing. The book has raised over $1000 in 14 days! There has been plenty of blog coverage of the book launch, and I want to thank everyone for their support! We are 20% of the way to our goal!

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2 Responses

  1. Lisa, on April 16th, 2009 at 6:56 pm Said:

    That is fantastic! I am excited to get my copy!!!! Congratulations to all who contributed!

    Reply
  2. Lee Hamner, on April 24th, 2009 at 5:36 pm Said:

    I purchased 4 copies of “the book” for my small product development team on April 7. I am so excited to see that sales are taking off. I am sure, much like “The Project 100″ took on a life of its own, so will the sales of the book.

    Every entry I read, I say to myself, “How true!” or “how profound!” Then I read another and start to think that this entry is better than the previous one, but when I stop and logically think about it – They are all different. They are all great. AND I can learn much from reading and rereading this small but mighty publication.

    Kudos to The Project 100 Team!

    Reply

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