• BUY Your own copy, APRIL 6th, 2009!

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  • What is the Project 100?

    100 Marketers. 400 words each. 1 Collaborative Book on “Project 100: Marketing in the Social Media Era”. I read an interesting blog on The Age of Conversation, a collaborative book writing effort where 100 marketers each contribute one page to the book or marketing support to help get the word out. They are already on their second book, The Age of Conversation 2. I think this is a fantastic idea, and it got me thinking: Could I possibly co-ordinate a similar project for marketers? Well, why not give it a try… So here is my challenge: Get 100 marketers who are leaders in the Social Media/ Non-Trad Marketing. The Topic/ Theme: “Marketing in the Social Media Era. Building Dynamic Consumer Relationships.” There is a 400 words Limit per author. Each author can include diagrams, images etc. I will publish the book on www.blurb.com in a softcover version - so you can order copies in a format that works best for you. All profits go to support Susan G. Komen for the Cure. I am not doing this for the money. I am doing it because I think its cool, I am interested in what marketing leaders are thinking and I believe in Susan G. Komen. Please send me a note via twitter or leave a comment or email me if you want to be a part of this project where 100 Marketing Leaders share their views on now to build brands consumers love.

Susan G. Komen is Excited to be the Charity of The Project 100

I have been speaking to several executives @ Susan G. Komen for the Cure regarding The Project 100. They are thrilled to be the charity that all of the book profits will be going towards. We will have links on their main webpage promoting the book after its release.

Speaking of release dates…Keep your eye on this space…the release date will be announced on February 19th…come back to see when you can buy your own copy of the book!!

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